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Crossed Arrows Global Partners logo - U.S.-Israel Strategic Advisory Firm

The U.S. Defense Market is not an Open Market.

Most companies fail because they enter it like one.

Recent acquisition reform has reduced procedural friction. It has not reduced risk. It has compressed the time between mistake and consequence.

Governed entry into the U.S. defense ecosystem

 

We are not a sales firm.

We do not accelerate exposure.

We govern how and when companies engage a gated system where credibility is finite and mistakes are permanent.

 

The Market Reality

 

The U.S. defense ecosystem is not an open market.

It is governed by trust, sequencing, discretion, and institutional risk ownership.

 

Early or mis-sequenced engagement does not create momentum.

It creates invisible costs that compound quietly and cannot be undone.

As statutory requirements have been simplified, institutional discretion has increased. Engagement that once stalled quietly now propagates quickly. Signals harden earlier, memory lasts longer, and recovery windows shrink.

 

What We Do

 

We practice Governed Business Development.

 

That means we govern timing, sequencing, and exposure in a system where engagement is easier but errors are less forgivable.

 

We optimize for long-term adoption, not short-term activity.

 

Judgment Over Activity

 

Our approach is shaped by experience operating inside this system, not observing it from the outside.

 

We prioritize restraint over motion, clarity over exposure, and outcome over optics.

 

If engagement does not make sense, we say so.

Our role is to slow decisions at the moments where speed would permanently narrow future options.

 

Selective by Design

 

Not every capable company should engage the U.S. defense market.

 

And not every company that should engage is ready to do so yet.

 

Saying “not now” early prevents failure later.

In a permissive system, delay is often the most responsible form of execution.

Request a readiness conversation

This is not an intake form. It is a starting point.

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